Wednesday, September 16, 2009

Blazing Our Trail

Hi all, it's Sue~
So running a business is a tricky thing. Especially when there is no road map. The way I look at it, we have a compass and know what direction we are supposed to be going in but there are many routes to choose from. Which road when? And when do we scrap the current options and come up with a new alternative?

We need to figure out so many things. How to keep our products priced competitively, how to engage our customers, how to engage our food pantry partners, how to make the biggest difference THROUGH our brand. I lie awake at night thinking about all of these things and the only thing I know for sure is that if we stay true north, we'll be okay. The rest of it will come.

The problem is that I don't have a lot of patience. Heck, I don't have ANY patience. I want all the answers now. And it just doesn't work that way. Tom doesn't need the instant gratification I do - he can wait to do things right. I'm tempted to just run. We are learning from each other though. I'm teaching him something about trusting instincts and he's showing me how to use restraint.

The kids are knee-deep in homework and after school activities so keeping them engaged is getting more challengeing - and I can already tell there is going to be some resistance. They want time to watch iCarly and play Club Penguin and text their friends, which is understandable. Our mission (if we choose to accept it) is going to be how to keep them excited and passionate over time. Not easy.

Okay, time to watch Dirty Dancing in memory of Patrick Swayze. "No one puts Baby in a corner." Words to live by really.

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