Thursday, September 17, 2009

US Hunger is on the rise - Take action this month!

Feeding America released a new report this week that showed big increases in requests to food banks across the country. 99% of respondents reported a significant uptick in requests for food and 98% attributed the increase to requests from new visitors to food banks. While we would all like to see those numbers moving in the opposite direction, the trend shows that we started the bread + butter project at a time where the need to help hungry people is great. When we first started talking about the project in July and August, we had no idea that we would be distributing our first products in September, the month nationally recognized as Hunger Action Month. I guess that’s just another sign of good timing.

For our part, we’ll be taking action by continuing our efforts to grow the bread + butter project and brand. And we hope that you’ll join us by purchasing one of our products, or finding another way to spread the word about our work. We’ll also be working with Katie and Emma to help them understand the hunger problems so many Americans are facing. Feeding America’s Hunger Action Month website has a great ‘just for kids section’ where kids can learn more and earn points by playing games and completing online activities, coloring posters, placemats and bookmarks, etc. I’m going to have the girls check out the stuff here and write a review about it in a future post on our blog.

On an unrelated note, I read an interesting article today about how the Twitter craze is killing comment sections on blogs. I’m hoping that explains the small number of comments we’ve received in recent days from our loyal followers. I also have some suspicions about facebookers not seeing our stuff as they attempt to wade through hours and hours of “I’m sitting at the Wendy’s drive-through” type mini-messages from thousands of friends. We’d love to receive some clever ideas from our younger and hipper fans about how to most effectively use these social media to promote the bread + butter project.

Finally, on another and completely unrelated note, what’s up with the clip art pics in our last two posts? Sue, who has much more blogging experience than I, made regular use of these little pictures on her ParentPill site, but I always thought they were pretty annoying. I think we might need to establish a review board to approve the artwork for future postings on bread + butter. I can only imagine the fights that would ensue. Feel free to weigh in on this topic too. Until next time, keep spreading the word.

-Tom

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3 comments:

  1. Don't make fun of my clip art pics!! I happen to be amused by them. Wish I could insert one in this comment..if only I could figure out how...
    -Sue

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  2. Hi Tom,
    I think the clip art illustrations (as opposed to the photos) work well as emphasis for the blog posts. Like the bread illustration that accompanies Emma's article on Market Basket's warm, yummy bread. So, keep them in!

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  3. Yes! I knew someone else must enjoy them too.

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